What makes tequila authentic? The truth.
At Point Blank Tequila, we don’t believe in fine print. We believe in facts — the kind you can taste, trace, and trust. From mineral-rich soil in Jalisco to the recycled glass in our bottles, everything we do is intentional. Everything we pour is real. This isn’t just another tequila brand. This is a legacy distilled, a promise bottled, and a bold new standard for what tequila should be.
Here are 24 facts about Point Blank that pull no punches — just like our tequila.
- Authentic, Additive-Free. Point Blank Tequila contains no sweeteners, no colors, no flavorings, and no shortcuts. Every drop reflects purity and purpose.
- 100 Percent Blue Weber Agave. By Mexican law, tequila only needs 51% Blue Weber agave to be called tequila — but we don’t do minimums or mixtos. We use 100% in every bottle. Always.
- Never Rushed. Our Blue Weber agave grows for 6 to 8 years in mineral-rich soil before it’s hand-harvested at peak maturity. The plant gives everything it has, flowering once — sending a towering stalk skyward — before it dies. We honor that final act of beauty with patience and purpose. It’s slow. It’s sacred. And yes, it’s worth the wait.
- Crafted in the Birthplace of Tequila. Point Blank Tequila is crafted at Destiladora Agave Azul, nestled in the hills of San Juanito de Escobedo — a hidden gem in Jalisco’s Valles region, where sweeping agave fields meet mineral-rich soil and time-honored traditions. Locals call it “magical.” We agree.
- Family-Owned & Operated. Founded by Don Jose Garcia and continued by his children, the agave farms and distillery that produce Point Blank Tequila are family-run operations built on legacy. Dozens of locals work here and are second and third-generation artisans whose families have long been tied to the land and tequila trade.
- Award-Winning Female Master Distiller. Zandra Gomez Santiago, our Master Distiller, was named the 2024 Best Woman Distiller by the Women’s International Wine & Spirits Competition. She oversees every part of the process and is a pioneering force in an industry long dominated by men. She’s fierce.
- Three Signature Expressions. Point Blank has three signature expressions — Blanco, Reposado, and Añejo. Each one is a premium, authentic spirit made the hard way, the honest way.
- Real Donkey, Real Mascot. Our iconic donkey isn’t a marketing gimmick on our logo and label — he’s real. He lives at the distillery and is beloved by staff and visitors. His name is Nacho, and he’s sweet, but also stubborn as hell.
- Merch that Matches Our Spirit. From Nacho pins to Zandra-inspired shirts, our gear is meant to be seen — at a concert, around a campfire, on the front row of a rodeo. Designed with bold graphics, distressed details, and an unapologetic attitude, every piece reflects Point Blank’s spirit. You can get it here.
- No Posers, No Pretenders. The people behind our tequila are the same ones you see in our photos — out in the fields, on the distillery floor, or behind the scenes handling logistics. No models. No stand-ins. Just the real ones doing the real work.
- Hand Harvested by Coa. Every Point Blank piña is cut by hand with a razor-sharp coa — the traditional blade of the jimador. It’s not just a tool, it’s a weapon of precision. No machines. No shortcuts. Just steel, sweat, and generations of skill slicing into the soul of the agave.
- Slow Roasted Pinas. No diffusers or shortcuts here. Our agave pinas are slow-roasted in traditional brick ovens to preserve flavor, develop natural sweetness, and honor time-honored techniques.
- Natural Fermentation. We use only wild and cultivated yeasts — nothing artificial. Our fermentation is slow, clean, and true to tradition.
- Double Distillation. Purity isn’t an accident, it’s an art. Point Blank tequila is twice distilled in traditional pots — a time-honored method that uses fire and precision to separate the pure heart of the spirit from everything else.
- Underground Barrel Cave. Thirty feet below the surface, our Reposado and Añejo age in a custom-built cave where the air stays cool, the barrels breathe deep, and the tequila takes its time. No lights, no noise — just oak, earth, and patience. This is where the flavor goes dark and deep.
- Regenerative Farming. We don’t waste a thing. Spent agave is turned into compost and cycled back into the soil to feed the next generation of agave plants. It’s full-circle farming that allows us to replace what we take.
- Made in Mexico Certified. In 2025, Destiladora Agave Azul received the prestigious “Made in Mexico” certification, awarded to only 16 distilleries for verified excellence in origin, trace ability, and sustainability. We always knew we were exceptional. Now it’s official.
- Eco in Every Element. Our bottles are made from recycled glass, our labels from agave fiber — even our bottle closures are crafted using sustainable materials. Sustainability isn’t a side note. It’s built into every bottle we make.
- Intentional Bottle Design. Inspired by the pachita — an old-school, Mexican bottle once carried in saddlebags and satchels — our bottle is slim, square, and shaped like a flask. No frills. No flash. Just grab it and go. It’s everything you need and nothing you don’t.
- Not Mass Produced. From field to bottle, the Point Blank process is human-powered, passion-driven, and precisely executed. No mass production.
- Vertically Integrated. We manage agave cultivation, tequila production, and composting all in one place. That control means unmatched consistency, sustainability, and quality — from soil to sip.
- First Public Pour at Bosque Ranch Live. Point Blank made its debut as the exclusive tequila sponsor at Bosque Ranch Live, a concert series in Weatherford, Texas, created by legendary filmmaker Taylor Sheridan. Surrounded by up-and-coming artists, cowboys, and storytelling, it was the perfect stage to introduce a tequila that doesn’t fake a single thing.
- Best Served Straight. Point Blank wasn’t made for cheap shots or shortcuts. Sip it neat or with one ice cube — preferably shaped like an agave heart. No salt, no nonsense. Just the bold, clean taste of tequila done right.
- Certified NOM 1424. Our official designation — NOM 1424 — certifies that our tequila is made at Destiladora Agave Azul under the strict oversight of the Tequila Regulatory Council (CRT), meeting the highest standards for origin and authenticity. The workers at Destiladora wear this number like a badge of honor. And it’s why we stopped at 24 facts. It just felt right.
There you have it — 24 facts, straight from the source. At Point Blank, we don’t just make tequila. We make a statement: to honor the land, the people, and the process. We’ve got nothing to hide and everything to say. That’s Point Blank.
